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Principles of Advertising
 
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Views: 511 UTAR openlearning
Principles of Marketing Lectures - Meaning And Definition of Advertising
 
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Principles of Marketing Lectures - Meaning And Defination of Advertaising In this principles of marketing lecture, you will be able to understand: Meaning and Importance of Advertising Definition of Advertising Nature and scope of advertising Influence of advertising on society Principles of Marketing Lectures - Meaning And Definition of Advertising http://youtu.be/VTYebHjTgDo
Views: 1021 Bharath Naik L
Timeless Advertising Principles That Are Ultra Relevant Today
 
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Modern advertising tactics can seem to be confusing and intimidating, but these age-old advertising strategies will help you see how to learn from advertising and what's changed in advertising. The underlying psychology in advertising hasn't changed in decades since Breakthrough advertising. Watch this advertising tutorial with Eric Siu to discover how to ramp up your advertising game! —— ►Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere ———— Want to learn the SEO tactics that AirBnB, Lyft, and Heineken use to drive millions of site visits a month? Download the case study now: https://www.singlegrain.com/res/digital-marketing-agency/case-studies/ Leave some feedback: • What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. • Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe. Connect with Eric Siu: • Growth Everywhere Podcast - http://www.growtheverywhere.com/ • Marketing School Podcast - https://www.singlegrain.com/marketing... • Single Grain - Digital Marketing Agency - http://www.singlegrain.com/ • Twitter https://twitter.com/ericosiu -~-~~-~~~-~~-~- Please watch: "Careers in Marketing - How to Choose a Specialty and Score the Best Salary (2019)" https://www.youtube.com/watch?v=2V6K_tGukm8 -~-~~-~~~-~~-~-
Views: 472 Growth Everywhere
Advertising - What psychological tricks do they use?
 
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Dr. Robert Cialdini discusses sales principles - It`s all about changing your social reality. (Excerpt from a psychology documentary about "Social Reality" with Philip Zimbardo) http://en.wikipedia.org/wiki/Robert_Cialdini
Views: 301646 Buddha7575
The Secret Science Of Advertising
 
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Basically, we're all brainwashed. Post to Facebook: http://on.fb.me/1dqth0T Like BuzzFeedVideo on Facebook: http://on.fb.me/1ilcE7k Post to Twitter: http://bit.ly/1dqtiSy Music: "Ouroboros" by Kevin MacLeod http://incompetech.com/ Sources: http://kut.org/post/how-advertising-works-your-brain http://www.theatlantic.com/business/archive/2011/08/why-good-advertising-works-even-when-you-think-it-doesnt/244252/ http://www.psychologytoday.com/blog/wired-success/201203/mind-control-neuroscience-in-marketing http://home.olemiss.edu/~egjbp/comp/ad-claims.html http://www.scienceofpeople.com/2013/08/5-ways-body-language-is-used-in-advertising/ http://voices.yahoo.com/marketing-tips-psychology-color-manipulation-12142220.html?cat=3 http://psychology.about.com/od/sensationandperception/a/colorpsych.htm http://dailyinfographic.com/logos-a-look-at-the-meaning-in-colors-infographic http://business-applications.financesonline.com/review-of-famous-company-logos/ http://www.emarketer.com/Article/US-Total-Media-Ad-Spend-Inches-Up-Pushed-by-Digital/1010154 http://ddrewdesign.com/blog/the-10-most-successful-ad-campaigns-of-all-time-and-how-they-came-to-be http://blog.hubspot.com/blog/tabid/6307/bid/32763/The-10-Greatest-Marketing-Campaigns-of-All-Time.aspx PICTURES: Weasel Words / WikiMedia Commons http://commons.wikimedia.org/wiki/File:Weasel_words.svg Vintage Ad #1,111: Life in the Fresh Lane http://www.flickr.com/photos/jbcurio/4678924539/ Euphoria - Richmond upon Thames http://www.flickr.com/photos/dominicspics/821036860/ Bovril Advert: Actress Mary Lawson eats a sandwich in an advert for Bovril. Hulton Archive / Getty Images Chris Bosh Unveils Got Milk? Ad Christopher Polk  / Getty Images 93rd Indianapolis 500 Practice Jonathan Ferrey/ Getty Images "Got Milk?" Campaign Launches Cookie-Scented Ads Justin Sullivan/ Getty Images FOOTAGE: Film Footage courtesy of Shutterstock, Inc., Used by Permission Times Square by Dexter Calleja, Director of Photography https://vimeo.com/19463818 McDonalds Television Ad - c. 1970's / Jarrod Reid https://www.youtube.com/watch?v=XKR1ScQUpcA Samuel L. Jackson Capital One Commercial - Cashback Card / What's In Your Wallet / New TV Commercials https://www.youtube.com/watch?v=nprv4A14WqE Newport Cigarette Commercial #4 / Archive Footage https://archive.org/details/newport_4 Ideal Doll Commercial #2 / Archive Footage https://archive.org/details/ideal_dolls_2 Monkeys Uncle Toy Commercial / Archive Footage https://archive.org/details/monkeys_uncle Labatts Beer Commercial / Archive Footage https://archive.org/details/labatts_beer Kodak Instamatic Commercial / Archive Footage https://archive.org/details/kodak_instamatic With This Ring (1954) / Archive Footage https://archive.org/details/0310_With_This_Ring_S00051_11_16_42_00 Help Yourself (1939) / Archive Footage https://archive.org/details/help_yourself Television Commercials (1950s-1960s) (ca. 1950s - 1960s) / Archive.org https://archive.org/details/Televisi1960 Classic Television Commercials (Part VI) (1948) / Archive.org https://archive.org/details/ClassicT1948_6 [Oakland Oaks Baseball Season Opens] (1918) / Archive.org https://archive.org/details/OaklandO1918 Alcohol and the Human Body (1949) / Archive.org https://archive.org/details/Alcohola1949 Joy Dishwashing Liquid Commercial / Archive Footage https://archive.org/details/Joy_2
Views: 1191252 BuzzFeedVideo
Advertising and Public Relations  (Principles of Marketing) | Lecture 11
 
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Advertising and Public Relations (Principles of Marketing) | Lecture 11 Subscribe this channel to get more knowledge,Lectures,Presentations etc. Youtube: http://www.youtube.com/c/GetKnowledge?sub_confirmation=1 Facebook: https://www.facebook.com/g8knowledge Twitter: https://www.twitter.com/g8knowledge Instragram: https://www.instagram.com/knowledgeget Course Description: This course focuses on the needs of those who are preparing themselves for an exciting, rewarding, and enriching career in the field of marketing. The main aim is to provide students with issues and situations they can identify with while preparing themselves in gaining knowledge and insights in marketing. Much of the course work will be devoted to discussing these concepts with reference to practical examples and cases. A good balance between theory and practice will be maintained in presenting various concepts. Learning Outcomes: After the completion of this course students will be able to: 1. Understand and discuss the fundamental concepts of Marketing 2. Have a sound idea of the factors involved in marketing planning 3. Identify the roles carried out be different market players 4. Posses a theoretical awareness of basic marketing theories and models for decision making. Advertising and Public Relations. Topic Outcome: Advertising Objectives Budget Strategy Effectives Public Relations Role and impact Tools
Views: 2072 Get Knowledge
Science Of Persuasion
 
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http://www.influenceatwork.com This animated video describes the six universal Principles of Persuasion that have been scientifically proven to make you most effective as reported in Dr. Cialdini’s groundbreaking book, Influence. This video is narrated by Dr. Robert Cialdini and Steve Martin, CMCT (co-author of YES & The Small Big). About Robert Cialdini: Dr. Robert Cialdini, Professor Emeritus of Psychology and Marketing, Arizona State University has spent his entire career researching the science of influence earning him a worldwide reputation as an expert in the fields of persuasion, compliance, and negotiation. Dr. Cialdini’s books, including Influence: Science & Practice and Influence: The Psychology of Persuasion, are the result of decades of peer-reviewed published research on why people comply with requests. Influence has sold over 3 million copies, is a New York Times Bestseller and has been published in 30 languages. Because of the world-wide recognition of Dr. Cialdini’s cutting edge scientific research and his ethical business and policy applications, he is frequently regarded as the “Godfather of influence.” To inquire about Dr. Robert Cialdini’s speaking, Steve Martin, CMCT or any of our other Cialdini Method Certified Trainers (CMCTs) please contact INFLUENCE AT WORK at 480.967.6070 or [email protected] About INFLUENCE AT WORK: INFLUENCE AT WORK (IAW®) was founded by Robert Cialdini, Ph.D. as a professional resource to maximize influence results through ethical business applications. Offering participatory workshops and training, keynote presentations and intensive Cialdini Method Certified Trainer (CMCT) programs, IAW serves an international audience. For more information, visit our website at www.influenceatwork.com or call 480.967.6070. To order a poster of the final screen shot, visit https://www.influenceatwork.com/store/#!/Science-of-Persuasion-Animation-Poster/p/37513485/category=9805434 For more information on The Small BIG, visit http://www.thesmallbig.com/. For our latest, animated videos from THE SMALL BIG, visit https://www.youtube.com/watch?v=S45ay... - narrated by Dr. Cialdini, https://www.youtube.com/watch?v=xMOlV... - narrated by Mr. Steve Martin, https://www.youtube.com/watch?v=S45ay... - narrated by Dr. Noah Goldstein. This animated video was created and produced by TINOPOLIS http://www.tinopolis.com/. Subscribe to our blog at: http://www.insideinfluence.com
Views: 10973645 influenceatwork
Principles of Advertising
 
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A List Lifestyles
Views: 39 luvdahaitibabii
Basic Principles of Advertising
 
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The Advertising Principles site summarizes all useful knowledge about advertising so that it can be used by researchers, practitioners, and educators. To know more visit http://craig-feigin.com/
Views: 55 Craig Feigin
Principles of Advertising
 
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LIKES IT =) we need LIKES to pull up our final marks!
Views: 310 Tong yi en
Principles of Advertising: Social Experiment "Mind vs. Heart"
 
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Students from principles of advertising class ask people on whether they think from their heart or mind when looking at advertising
Wilson Commercial- Marketing Principles Of Advertising
 
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Group project using humor appeal and a tennis racket to make a 30-45 second commercial. MKTG-3132-B - Principles Of Advertising
Views: 33 MG Spence
Principles of Advertising: TBlog Brand Story
 
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Produced with CyberLink PowerDirector 12
Views: 18 Tiffany Harvey
PRINCIPLES OF ADVERTISING SEM AD
 
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My First Project
Views: 19 BETMARKETINGREP
FC College: Mass Communication Advertisement Project (Principles of Advertising) 1
 
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Portfolio: HAPPY LIFE INSURANCE (Advertisement) This advertisement is an academic project produced for and by the students of Forman Christian College (A Chartered University), for final project of the course - Principles of Advertising).
Views: 644 Mohsin Jilani
Principles of Advertising w/TAR
 
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Mcdonald's Team
Views: 45 vladelle francisco
Welcome to Principles of Advertising
 
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Welcome to Principles of Advertising
Views: 326 Jocelyn Williamson
Principles of Advertising.wmv
 
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Principles of Advertising
Views: 243 sellerspub
Hunter Leonard - Personal Brand for Principles of Advertising
 
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Video project for my principles of Advertising class at RIT, hope you guys enjoy. Reeses Thesis by The Frim Pony by Wavves
Views: 35 Hunterlegoking
Improving Your Advertising Impact using the "AIDA" Principle - Kevin Stansfield
 
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Using this simple 4 step principle when developing your marketing materials will ensure that you maximise your impact.
Views: 1485 ActionCOACH Solent
MacBook Pro Commercial (Principles Of Advertising)
 
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MacBook Commercial (Principles Of Advertising)
Views: 7685 Mike Mickelson
Principles of Advertising and
 
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Uploaded using authorSTREAM
Views: 22 Earl Mitchell
Drew Whitman discusses Brain Blocks & Foundational Principles of Advertising | AWeurope 2017
 
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Lessons straight from copywriting master! Drew Eric Whitman shares 4 of his Brain Blocks that are strangling you sales as well as foundational principles in advertising and more. Drew Eric Whitman: Advertising Expert & Best-selling Author https://www.facebook.com/pages/Drew-Eric-Whitman-Teaches-You-the-Secrets-of-Advertising-Persuasion/110921085643973 https://twitter.com/DrewEricWhitman ----- Website : https://affiliateworldconferences.com Facebook : https://www.facebook.com/affiliateworldconferences Twitter : https://twitter.com/AWConferences Instagram : https://www.instagram.com/AWConferences #AWeurope
FC College: Mass Communication Advertisement Project (Principles of Advertising) 2
 
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Portfolio: SMART LIFE INSURANCE (Advertisement) This advertisement is an academic project produced for and by the students of Forman Christian College (A Chartered University), for final project of the course - Principles of Advertising).
Views: 490 Mohsin Jilani
Condom Commercial for my Principles of Advertising class
 
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We shot this on an iphone and edited it during class, I can't believe I'm putting this on my youtube channel but I was too lazy to make another youtube account so I hope you enjoy this
Views: 760 ThroughAlyssasEyes
Principle of Advertising Personal Brand
 
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Assignment# 3
Views: 6 Quang Dao
Principles of Advertising - KDU UC can be seen at the moon
 
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Promote KDU UC advertisement.
Views: 85 Tong yi en
The principles of personalisation in digital advertising | Seminar | DMEXCO18
 
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| The principles of personalisation in digital advertising | Seminar 5 | September 13, 2018 | 13:00 - 14:00 Category: Marketing Recent research shows that 75% of businesses say personalised communication is essential to their future. Yet just 12% of those same businesses are equipped for it. But what really is personalisation? True personalisation should be about much more than showing the right product to a consumer segment. Personalising media at scale offers brands the opportunity to build deep and long lasting 1:1 relationships with consumers. Too often, retailers mistake personalisation as being about efficiency, and miss the true opportunity of massively increased scale. Join the session to understand: What true personalisation is, and what it means for your business and its data How your brand can start true 1to1 personalisation at scale How to test personalisation, measuring ROI More about Marketing: https://dmexco.com/stories/stories_categories/marketing#stories
Views: 177 DMEXCO
Principles of Advertising Personal Brand
 
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Assignment 2
Views: 6 Quang Dao